Dec 12, 2010

Heart Clothing Boutique


Heart Clothing Boutique specializes in fresh contemporary clothing that doesn't break the bank.

Vanessa Lopez is the woman with Heart
Bold details pack a big punch in this tiny boutique
Heart Clothing Boutique is located at 1903 Capitol Avenue, in Midtown's Handle District.



Heart Clothing Boutique opened its doors on a Second Saturday, October 9, 2010. Located at 19th & Capitol, Heart is nestled in Midtown's Handle District. It's a tiny place that packs a big punch. From the bright red wall, distinctive glossy white deer head, and mix of bold black & white wallpapers, the decor somehow conveys a grandness without overpowering Heart's small space.  There's a surprisingly copious amount of women's clothing, shoes & accessories packed into this petite boutique.

“Heart is truly a labor of love. Everything's been done with careful consideration for my customer as well as their pocket books,” says Vanessa Lopez, Heart's warm and friendly proprietress.  “It’s a place where any woman can come in, find a piece that suits them, and leave feeling special.”

Although this is her first venture, Vanessa has been working retail for over 10 years. Most of Lopez's time was spent as the store manager at Ikon, a local boutique re-known for savvy street fashions and great customer service, and that is where, she says, she got her "hands on experience and contacts" which has helped her create Heart Clothing Boutique.

 "What makes Heart different," explains Lopez,  "is the variety of affordable trendy items you can find here on a daily basis. While there is a variety of shops, there wasn't enough cost effective options for new clothing that wasn't Forever 21. Heart offers fresh, contemporary clothing that won't break the bank."  Lopez says she spends hours "researching and finding the best items at the best value." Heart carries many recognizable labels: BB Dakota, Lush, Tulle, Arynk, and Keds. When asked what her current favorite items in the store were, she laughed and thought a moment, "The shoes. Especially the leopard print booties that just came in."

Heart Clothing Boutique is offering a 15% discount for all Street Style Sacramento and the Citizen Rosebud readers. Mention "Rosebud" at the register and get 15% off your next purchase.

Heart Clothing Boutique is also offering a $15 Heart gift card to one lucky local reader! Be sure to follow Street Style SACRAMENTO, and leave a comment below. The lucky winner will be selected at random & announced December 20th.

Heart Clothing Boutique
1903 Capitol Avenue
Sacramento, California


- open 7 days a week -

14 comments:

NikkNaks said...

fingers crossed! I still need to make my first trip over there, I keep hearing so many good things!!
Nikki

wadeassociates said...

Awesome post. I like the idea behind the store and it should be really successful. The stores with affordable options have stayed around while a lot of pricier boutiques have closed in the past two years.

Marta said...

i want to go there!!

Forevermelody said...

Great post. I love these really informative pieces about community fixtures.

coco said...

So fabulous! What an adorable little place. I'll definitely have to check out Heart Clothing Boutique!


xoxo coco
http://muffintopbaby.blogspot.com

the Citizen Rosebud said...

I really want the leopard booties.

audrey wells said...

Vanessa!!! IF I ONLY HAD A LIFE...i would tear myself AWAY from my store and bring my heart and soul over to your LARGE in WOW, GRAND in SOUL and BIG, BIG, BIG in BEAUTY! i'm so amazed by you. you've always been a 'women with something special' to share with the world. congrats. i can't wait to make a field trip to midtown, instead of on the FRINGE...
courtney told me she's visited and YOUR SHOP is at THE TOP of her shop list...so no doubt i'll be feelin' the same way...kisses and hearts. you are my kinda' diva! check out my 'online' gig...still in the works, but GETTIN' THERE...www.FRINGE21.com.

Angeline said...

Love it! There were sooo many items in store that I was drooling over.

Melissa said...

Loved the items I bought, every time I wear a piece I get a complement!

Brigette Black said...

I want to see a picture of those leopard print booties... I love the style of Heart Boutique. Vanessa picked awesome pieces to mix with vintage and thrift looks to build the PERFECT outfit. Great post!

Annushka said...

Your blog is very interesting!!!))) I love this post dear)))

Marissa said...

Looking forward to visiting soon :)

juniperjames said...

Street Style Sac Ladies - anyone wanna go on a feild trip with me? This looks so amazing, and I LOVE LOVE LOVE seeing young women doing great things! Exciting that there's an emphasis on affordability, as blogger girls aren't exactly loaded. :) Can't wait to visit!

xo JJ

Pam @ over50feeling40 said...

Just discovered your site...I like it..will add it to my blog list...keep up the good work!!

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